Craig Gunckel is Chief Executive Officer of Iconex, bringing nearly three decades of expertise in the paper, packaging, and retail industries. Under his leadership, Iconex has tripled in both revenue and profitability. More importantly, safety has become the core value at Iconex with the company dramatically reducing incident rates across its footprint.

Gunckel’s forward-thinking strategies most recently led the company to invest in and capitalize on the high growth labels market. His commitment to a strong company culture and clear focus on innovation has established Iconex as a trusted business partner to the largest companies in the world.

In 2021, Gunckel was named one of the Atlanta Business Chronicle’s Most Admired CEOs and an EY Entrepreneur of the Year Southeast Award finalist. Most recently, he was awarded Atlas Holding’s 2023 Chairman’s Award for leading Iconex’s success, which is also noted by the company’s debut on the list of 50 largest private companies in Atlanta (Atlanta Business Chronicle). Gunckel currently serves on the boards of the Wake Forest University Business School, Purdue University’s Krannet School of Management, and the Atlanta Area Council Boy Scouts, which honored him with the Whitney M. Young, Jr. Service Award for his contribution to serving at-risk youth. He is also a member of the Rotary Club of Atlanta.

Prior to joining Iconex, Gunckel served as President, Enterprise Solutions for WestRock. During his 20+ years with WestRock and RockTenn, he held progressing executive roles, including leading its merchandising displays and folding carton businesses.