Craig Gunckel is Chief Executive Officer of Iconex, bringing nearly three decades of expertise in the paper, packaging, and retail industries. Under his leadership, Iconex has tripled in both revenue and profitability. More importantly, safety has become the core value at Iconex, with the company dramatically reducing incident rates across its operational footprint.

Gunckel’s forward-thinking strategies led the company to invest in and capitalize on the high-growth labels market. In addition, his commitment to strong company culture and a clear focus on innovation have established Iconex as a trusted business partner to the largest companies in the world.

In 2021, Gunckel was named one of the Atlanta Business Chronicle’s Most Admired CEOs and an EY Entrepreneur of the Year Southeast Award finalist. Gunckel currently serves on the boards of the Wake Forest University Business School, Purdue University’s Krannet School of Management, and the Atlanta Area Council Boy Scouts. He is also a member of the Rotary Club of Atlanta.

Before joining Iconex, Gunckel served as President, Enterprise Solutions for WestRock. During his 20+ years with WestRock and RockTenn, he held progressing executive roles, including leading its merchandising displays and folding carton businesses.

As Executive Vice President and Chief Financial Officer, Ira Genser leads the finance, legal and information technology teams for Iconex, the largest manufacturer of receipt paper and one of the fastest growing label companies worldwide. Using his expertise in analyzing business needs and organizing cross-functional resource teams to deliver optimal outcomes, Genser has led multi-year growth initiatives for Iconex, overseeing three acquisitions and subsequent integrations to add manufacturing capacity, while also managing debt leverage through two debt financings. Since joining the company in 2017, his efforts have created exceptional gains in record time.

Over more than 25 years of business leadership and financial stewardship, Genser has served in varied C-suite management roles, including chief executive officer, chief financial officer, chief operating officer and chief restructuring officer. He advised and formed operational strategies for clients of top tier accounting firm Arthur Andersen and professional services and management firm Alvarez and Marsal. Before joining Iconex, he served as a partner for Comvest Partners (through their subsidiary Operating Advisory Group), where he provided expert consultation to their middle market portfolio of companies, from due diligence through exit. With his ability to build collaborative teams and establish work processes that emphasize integrity and collegiality, Genser effectively improves operational and financial performance while maximizing stakeholder value and keeping coworkers highly engaged in achieving success.

He is a founding member of the Iconex Inclusion Council, a resource group devoted to breaking down barriers between colleagues of diverse backgrounds. Outside of the company, he serves on the Southeastern board of directors for the Anti-Defamation League and sits on its executive committee. He recently served as the leadership development chair for The Temple’s board of trustees and continues to advise on special projects. Genser received a bachelor’s degree in accounting and marketing from the Stern School of Business at New York University and an MBA from Columbia University.

Mark Caines is an operating partner of Iconex parent company Atlas Holdings LLC and the president of Iconex Europe. He leads all Iconex European manufacturing operations in France and the UK, including sales, marketing, and customer support, focusing on creating new career opportunities, driving organizational change, and increasing profitability and shareholder value. Since taking the role in 2017, he has defined and propelled Iconex Europe’s strategy through data-driven decision-making, perseverance, and a commitment to organizational values. His 30 years of distinguished leadership in the print and paper packaging industry, with more than 15 years of transforming businesses for Atlas portfolio companies, uniquely prepared him to discover opportunities for Iconex Europe through unforeseen challenges and change.

As former CEO of ASG Americas, a significant global custom packaging solutions provider, Caines oversaw the development of specialty packaging alternatives to enhance the brand identity and awareness of the world’s most notable home entertainment and consumer brands. He also served as president and COO of Boehmer Box, creator of innovative paperboard packaging solutions for many of North America’s most recognizable food, beverage, and consumer goods solutions. In addition, as a Senior VP for Quebecor World Printing in Canada, the world’s largest commercial printer at the time, Caines managed all forms of print production and sales, from phone books to magazines.

Caines’ detailed knowledge of every aspect of and role in the printing industry informs his strategic ability to identify opportunities and take calculated risks to improve operational and financial performance.

Caines’ measured and collaborative approach to solving business problems led to his election as president of several local printing associations in the cities where he worked. Most recently, Caines served on the board of directors for the US Paperboard Packaging Council.

With his affinity for coaching others and helping them develop skills to grow, Caines has enjoyed coaching youth sports teams for many years, including hockey and baseball.

Michael J. Rapier is a 30-year printing and paper veteran with a deep understanding and insight into the global POS paper business. He is currently president of the Paper Receipts Converting Association (PRCA) and Executive Vice President of Iconex combined paper business.

Mike began his career converting paper products with Maxwell Paper Products of Dallas, TX, as the General Manager in 1993, directing the Phoenix, AZ operation. After eight years as the GM, he was allowed to buy the Phoenix plant, and thus Liberty Paper Products LLC was born. Mike’s core responsibilities were growth and profitability, working with the sales team and operations to realize its full potential.

Mike has a BA from Wabash College and an MBA from the University of Phoenix.

Jeff Whitford joined Iconex in May 2016 and is the executive vice president of sales. Before joining Iconex, Whitford was the area sales director of NCR Corporation, which he joined in November 2012. Previously he was with Lexmark International, Inc., where he held a progression of marketing, sales, and sales management positions over 15 years.

He’s been an active member of Big Brothers Big Sisters of the Bluegrass for more than 14 years. Whitford earned a bachelor’s degree in marketing from Eastern Kentucky University.

Bambi Gorman is executive vice president and chief transformation officer. In this role, she leads business strategy and execution and oversees the Office of Transformation. She joined Iconex in March 2017 as the vice president of business operations to lead the company’s transformation and integration activities and customer care and supply chain activities. Gorman was previously vice president of commercial operations for Soundview Paper, an Atlas Portfolio Company, leading pricing, product development, and commercialization.

Before joining Soundview Paper, Gorman led a consulting firm providing counsel on pricing strategy, marketing, e-commerce, sales, operations planning, and category management. She began her career at Kimberly-Clark, where she held a series of positions of increasing responsibility. Gorman received a bachelor’s degree with a double major in finance and marketing from Marquette University and an MBA from Georgia State University.

Phil Heyworth joined Iconex as the executive vice president of supply chain operations in January 2020. With more than 20 years of experience, he currently leads the customer care, planning, operations, warehousing, logistics, and procurement teams. Before joining Iconex, Phil was group vice president at Klöckner Pentaplast, a global leader in rigid and flexible packaging and specialty solutions. Phil also served with Chesapeake Pharmaceutical Packaging (now part of WestRock), leading printing, folding paper, and carton manufacturing, and also at Fuji Seal. As a result, he brings extensive multi-plant and supply chain experience to Iconex.

Phil enjoys hiking, running, and traveling in his free time – mainly to visit his five children. He received a master’s of engineering degree from The University of Cambridge.

Jackie Perez joined Iconex in November 2021 and is the Senior Vice President of Human Resources. Before joining Iconex, Perez was the Human Resources Director at Cox Automotive, which she joined in February 2020. Previously she was with Vice President of HR North America for Mondi Group, where she supported 3,200 employees throughout the US and Mexico across four business units in ten facilities. 

Perez earned a bachelor’s degree in communication from the University of Wisconsin – Green Bay.

Will Duncan serves as Director of Strategy and Corporate Development, leading strategy implementation and evaluating bolt-on acquisition opportunities. Will initially joined Iconex in October 2016 as part of the Atlas Field Associate program before being promoted to his current role. Before joining Iconex, Will was part of the Technology, Media, and Telecommunications Leveraged Finance Group at SunTrust Robinson Humphrey (now Truist).

Besides making receipts and labels, Will enjoys spending time with his wife and dog on the water. Will holds a degree in Industrial Engineering from Clemson University.